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October 9, 2009
• Vol.31 Issue 25
Page(s) 28 in print issue
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DataPreserve Gives Small Companies Big-Company Backup
Reseller-Based Online Backup Offerings Combine Features With Affordability
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 There’s no shortage of products and services for local and offsite backups. But features that save money by optimizing storage consumption and simplify and speed the retrieval of lost data or the rebuilding of system disks tend to be priced more for enterprise budgets than for small and even medium-sized companies.
One company addressing this is DataPreserve (www.datapreserve.com). Based in Scottsdale, Ariz., DataPreserve makes highly secure enterprise-class online backup and storage solutions available to smaller companies—those with anywhere from five to 100 computers—by reselling its service through SME-sized MSPs, VARs, and other resellers who in turn include DataPreserve’s services in their portfolios.
Founded in 2005, DataPreserve’s customers through its resellers include medical offices, trade unions, mortgage brokers, county bar associations, and thousands of other companies. Carl Landis serves as DataPreserve’s data center director.
 What are the biggest IT-related issues facing today’s small to midsized enterprise?
"There's a growing awareness of the need for backup by more companies, including doctors' offices and other small medical sites," says Landis. "This includes onsite for convenience and offsite for disaster recovery and for compliance. At the same time, all companies are looking for a cost-effective way to securely store their data remotely. In a tough economy, SMBs have to justify the deployment of a SAN- or NAS-based storage solution and the people to run them. They’re looking for offsite solutions to manage that process.”
What should Processor readers know about your company’s products?
DataPreserve offers two backup services: DataPreserve Pro, based on ROBOBAK, and DataPreserve Remote Backup.
“DataPreserve Pro provides remote online backup and storage, using ROBOBAK’s enterprise-level software, performing agentless, block-level backup,” says Landis. “DataPreserve Pro is good for all backup sizes and file sizes. Pricing is based on the volume of stored data. We support multiple operating systems within the same network; can do automated, unattended, and scheduled backups; and will handle Exchange, SQL, and other database files. This makes DataPreserve Pro ideal for integrated local backup as well as for remote and branch offices.”
DataPreserve Pro can also create a local backup, on any available device, “and users can then sync that backup to our remote servers,” notes Landis. “This creates an effective replacement for tape.”
According to Landis, DataPreserve Remote Backup is good for quick simple backups. “Remote Backup provides file-level backup of up to five systems—servers, desktops, or laptops. It supports ‘flat’ files like Word, Excel, and PDF. Pricing is based on the number of computers and amount of data being protected and the number and type of Premium Features selected.”
DataPreserve stores its customers’ data in a secure commercial Tier 4 data center. “That’s one thing people like: We have private cloud storage. People like to know where their data is being stored,” says Landis.
What makes your company unique?
“We do a ‘thin’ backup, scanning changed files and just backing up block-level changes,” says Landis. “We’re not the only ones to do that, but our way is much more efficient, saving time and saving energy. We also let you do the local and remote backup, through this agentless software. We don’t try to sell hardware—you can use your existing storage for the local backup. There’s an OpenFile process in the client that can back up files that are in Open status, e.g. Outlook, Exchange, [or] SQL.”
Also, says Landis, “We pass storage savings achieved through deduplication and compression along to our resellers. Our pricing model allows MSPs to make money, while still offering their customers great prices for enterprise-class backup.” 
by Daniel P. Dern
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